The Halloween industry comes together every year for the annual Halloween and Party Expo in New Orleans, and the 2017 event just got even bigger with today’s announcement of a new partnership aimed at supporting future industry growth. Read on for the full press release.
Halloween & Party Expo is pleased to announce a new partnership and co-location of events with Party Club of America (PCA), the party and Halloween industry’s largest and most innovative buying group for independently-owned party, costume, and Halloween retailers. Beginning in 2017, Party Club of America will hold its annual event in conjunction with Halloween & Party Expo in New Orleans, further aligning the industry and providing a singular platform for both retailers and suppliers.
“Organizations like PCA are an important part of the party and Halloween industries, and we are pleased to be joining forces with them,” said Doug Miller, Partner of Urban Expositions, a Clarion Events Company. “We look forward to working with PCA and its membership as we focus on growing the Halloween & Party Expo event and providing a comprehensive business-to-business platform for our customers.”
Party Club of America has rapidly grown into the largest, most influential, and most entrepreneurial buying group in the party industry. Walter Erwin founded Party Club in March 2002, with the goal of supporting independent retailers, and helping them successfully compete in a complicated marketplace. Today, PCA continues to thrive, representing over 300 retail outlets (including brick-and-mortar, pop-up, and ecommerce shops) and cultivating a growing preferred supplier program.
“We’re excited to join Halloween & Party Expo and co-locating our events,” said Andy Richman, Executive Director of Party Club of America. “As the industry changes and evolves, it’s important for us to align with strong partners who share the same goals: to help our members flourish.”
Marc Beige, Chairman of the Halloween Industry Association, commented: “Our members are delighted that PCA will be co-locating with Halloween & Party Expo. We look forward to working alongside PCA and welcoming their members to the event.”
Halloween & Party Expo will take place January 14 – 17, 2017 at the Ernest N Morial Convention Center in New Orleans.
Party Club of America will hold their member conference and tabletop trade show at the Ernest N. Morial Convention Center, as well as a member-vendor party at a site in New Orleans—complete details will be announced soon.
The Halloween & Party Expo, the leading event for Halloween, Party and Celebration, is a trade-only event that brings industry professionals together each year. Co-owned by Urban Expositions, a Clarion Events Company and the Halloween Industry Association, the event provides a platform for sourcing, learning, and networking. Proceeds from the Halloween & Party Expo are used by the Halloween Industry Association to promote and grow the safe celebration of Halloween and year-round costumed events throughout North America. The next event will be held in New Orleans, January 14-17, 2017.
Party Club of America is the party supply, costume, and Halloween industry’s largest, most innovative, and most respected buying group for independently-owned retail stores (both brick-and-mortar and ecommerce).
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